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Study on Wellness Programs Offered by the Health Insurance Companies
Mandyam Rangayyan Roopashree1, Dixita Kapadia2

1Dr. Mandayam Rangayyan Roopashree, Symbiosis Institute of Health Sciences, Symbiosis International University, Pune (Maharashtra), India.

2Dr. Dixita Kapadia, Symbiosis Institute of Health Sciences, Symbiosis International University, Pune (Maharashtra), India.  

Manuscript received on 28 April 2024 | Revised Manuscript received on 06 April 2024 | Manuscript Accepted on 15 May 2024 | Manuscript published on 30 May 2024 | PP: 6-11 | Volume-4 Issue-4, May 2024 | Retrieval Number: 100.1/ijpmh.C104304030324 | DOI: 10.54105/ijpmh.C1043.04040524

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© The Authors. Published by Lattice Science Publication (LSP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: Introduction: Wellness is the act of ensuring a healthy lifestyle regularly. It is a multidimensional phenomenon. There are various wellness providers, including hospitals, insurance companies, diagnostic centres, and wellness firms. It focuses on the wellness programs offered by Indian and International health insurance companies. Method: Descriptive and cross-sectional study on the wellness programs delivered by health insurance companies. The survey was conducted to gauge customers’ outlook on the wellness programs offered by insurance companies. Result: List of wellness programs offered by various health insurance companies. The determination of the interest of consumers in wellness programs and rewards related to it. Discussion: Wellness programs encompass fitness challenges, dietary modifications, lifestyle adjustments, goal-oriented exercises, and healthy living practices. This paper discusses wellness initiatives, benefits, and regulations of wellness programs for insurance companies. Application: A comprehensive wellness plan for health insurance companies to increase the well-being of their customers. Conclusion: Both the insured and the insurer benefit from the wellness initiatives. Wellness programs help individuals maintain their health, thereby reducing the likelihood of future claims. This increases the revenue of insurance companies.

Keywords: Health Insurance, Wellness Programs, Benefits, Healthcare Costs, Customer-Centric
Scope of the Article: Health Informatics